How to Get Your Club on SponsorBridge: A Step-by-Step Club Guide

SponsorBridge gives Australian community sports clubs a professional, always-on sponsorship storefront — replacing the PDF prospectus, invoice chasing, and spreadsheet tracking that most volunteer-run clubs still rely on. This guide walks through everything a club admin needs to know, from registration to receiving a sponsorship payment.

Step 1: How do clubs register on SponsorBridge?

Head to the Register page and sign up as a Club Admin. You'll need your name, email, and a password. Once registered, you're taken straight into an onboarding wizard that takes under 10 minutes:

1. Club Details — Club name, sport category, year established, and website.
2. Address — Physical location so sponsors can find local clubs.
3. ABN Verification — Your Australian Business Number is verified against the ABR in real time. Result is either Verified (active, name matches), Name Mismatch (active but entity name differs — still allowed with manual review), or Failed (invalid or inactive).
4. Club Profile — Upload your logo and write a description to attract sponsors.
5. Payouts — Connect your bank account via Stripe Connect so sponsorship funds deposit directly.
6. Review and Pay — Subscribe at $149/year to go live. If your application is rejected, the subscription is refunded in full.

Step 2: How do clubs set up their public page?

Once approved, your club page is live in the public directory. From the admin dashboard, you can improve your page with:

• Logo upload — Accepts JPG, PNG, or WebP (square, minimum 200×200px). Appears on your profile, in directory listings, and on sponsor pages.
• Club description — A rich text editor lets you tell your club's story. Sponsors want to know they're making a real community impact.
• Club statistics — Add stats like Members (e.g. 350+), Years Active (e.g. 42), Teams (e.g. 18), or custom fields. They display as cards on your profile for sponsors to evaluate your reach.
• Prospectus — A WYSIWYG digital pitch document that replaces your old PDF prospectus. Always up to date and accessible online.
• Contact details — Website URL, contact email, and phone number.

Step 3: How do clubs create sponsorship packages?

From the admin dashboard, go to Sponsorship Packages and click "Create Package". A 4-step wizard guides you through:

1. Package Details — Name (e.g. "Platinum Sponsor", "Event Banner"), price (or select In-Kind for goods/services), availability (Single for limited spots or Multiple for unlimited), and optional sponsorship period dates.
2. Deliverables — List exactly what the sponsor receives: logo on playing jumpers, perimeter banner, social media posts, event invitations. Each becomes a trackable line item in the contract.
3. Contract Terms (optional) — Add legal terms sponsors must agree to. A live preview shows what sponsors will sign, with placeholder tags like [[PACKAGE_NAME]] and [[SPONSOR_NAME]] auto-filled at signing.
4. Package Images — Upload up to 5 photos of past signage, jersey branding, or match day events.

New packages start in Draft status. When ready, set to Active. The first package is free; from the 2nd package onwards a one-time $25 listing fee is charged when published. The listing fee is not charged again on re-activation.

What are the two types of sponsorship packages on SponsorBridge?

Paid packages accept card payments via Stripe. Clubs can also enable "Allow Direct Deposit" so sponsors can arrange payment by EFT — no processing fee applies in that case, and the club manually confirms payment to activate the contract.

In-kind packages accept goods or services instead of money. Clubs describe what they need (e.g. "200 cafe vouchers per year"). Sponsors apply with a proposal; the club accepts or declines. When accepted, a contract is auto-created. The sign-off order is reversed for in-kind: the sponsor marks deliverables as delivered first, and the club confirms receipt.

Step 4: What are Fundraising Campaigns on SponsorBridge?

A Fundraising Campaign is a dedicated drive built around a specific event — a gala dinner, trivia night, grand final celebration, or junior development fund. The campaign gets its own public page with a goal and progress bar, all event packages, and a Donate button for community supporters. Event packages linked to a campaign are hidden from the main club page to keep it focused on year-round sponsorships.

Step 5: How do clubs manage their sponsors and track payouts?

When a sponsor purchases a package, the club admin receives a notification and the transaction appears in Financials. Funds are held for a 14-day clearing period after purchase (protecting against fraud and chargebacks), then automatically deposited to the club's Stripe-connected bank account. SponsorBridge charges 0% commission — clubs keep every dollar minus Stripe's card processing fee (1.75% + $0.30).

What analytics do clubs get on SponsorBridge?

Clubs can see who viewed their page, which packages attracted the most interest, and where traffic originated. The Analytics section in the dashboard shows page view counts and traffic sources, helping clubs understand which outreach efforts are working.

Can clubs embed their sponsor showcase on their own website?

Yes. SponsorBridge provides an embeddable widget — a single line of JavaScript that displays a live, scrolling sponsor logo carousel on any external website. Every logo links back to the sponsor's public profile, giving sponsors ongoing visibility and driving traffic back to the club's SponsorBridge page. The widget updates automatically when sponsors are added or removed.

Can clubs accept one-off donations through SponsorBridge?

Yes. Every club page includes a Donate button so members, parents, and fans can make a one-off cash donation without creating an account. SponsorBridge charges no platform commission on donations. Only Stripe's standard card processing fee (1.75% + $0.30 for Australian cards) is deducted from the donation before payout.